耳语工坊 Tremellia Workshop
Logo Design, Brand Identity Design
耳语工坊 Tremelia is pioneering a new chapter in healthy beverages by harnessing tremella as its prime ingredient. Tremella fuciformis, a type of fungus, flourishes in tropical zones on the lifeless branches of broadleaf trees.
Embracing the wisdom of Chinese and Japanese herbal traditions, tremella is revered as a potent yin tonic, renowned for its potential to bolster the lungs, brain, stomach, heart, and immune system. Our mission is to bring our nourishing elixirs to the young and busy, those who lack the time to prepare tremella drinks themselves.
The logo symbol ingeniously embodies the essence of the brand name 耳语工坊. It seamlessly merges a workspace, the tremella, and a supporting tree, all rendered in a sleek and minimalistic style. Remarkably, a 90° rotation of the logo reveals the character “耳,” serving as a subtle and creative hidden message for our valued clients.
ALL PICTURES SHOWN ARE FOR ILLUSTRATION PURPOSE ONLY.